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Bachelor
of Business Administration
Course Description
Year 4 BBA course description:
Acct 125. Accounting Fundamentals for Managers. This
course provides a practical overview of basic principles
of financial and managerial accounting. Topics that are covered
include the fundamentals and terminology of accounting, basic
financial statements, financial ratios, financial reporting
standards, cost accounting, cost-based pricing, marginal
costing, budgetary controls, overhead allocation, transfer
pricing, and cost of capital. This course provides insight
into the key accounting methods used and issues faced by
modern businesses.
Econ 125. Economics for Managers. This course provides
students with a framework in the basic principles of modern
economics. Microeconomic topics covered include demand, production,
costs, marginal analysis, and varying market structures.
Macroeconomic topics include spending, inflation, unemployment,
and international relations. The course focuses on the application
of economic theories the pragmatic demands of business decision-making
with applications to operations, marketing, and finance.
Fin 100. Principles of Finance. This course introduces
the student to key concepts, practices, and issues in finance.
Topics covered include: capital and financial market systems,
investment banking, interest rates, public offering, private
placements, valuation of financial assets, investment in
long-term assets, time value of money and capital budgeting
techniques, break-even analysis, operating and financial
leverage, capital structure, and earnings per share (EPS).
Mgt 100. Introduction to Business. This course provides
a practical overview of basic principles of business management.
The course covers topics in the areas of marketing, sales,
finance, accounting, business law, organizational behavior,
contracting, and procurement. It provides insight into key
issues businesses face and how they are run.
Mgt 101. Principles of Management. This course provides
students with a solid foundation in the theory and practice
of modern management. Theories, concepts, and processes of
both classical and modern management will be discussed. Other
covered topics include: leadership, human resource management,
conflict in line and staff relationships, delegation, accountability
in organizations, role and types of organizational communication,
ethics in business, diversity at the workplace, change and
stress management, quality and innovation, operations control,
international management, and technology in business.
Mgt 102. Legal Environment of Business. The course
focuses on how the legal environment affects business operations
and decision-making. The importance of critical legal thinking
is emphasized throughput the course. Topics covered include:
domestic and international legal environment of business,
the legal and regulatory environment, ethical business management,
and the Internet and e-commerce.
Mgt 190. Entrepreneurship. This advanced course presents
the essentials of entrepreneurship and how to start and manage
successful business ventures. Topics covered include: developing
entrepreneurial ideas, forms of business ownership and franchising,
marketing analysis and marketing planning, advertising and
promotion, financial planning and financing, developing winning
business plans, operational and service planning, global
aspects of entrepreneurship, leading and growing a new venture,
planning management succession.
Mgt 195. Business Policy and Strategy. This is a capstone
course that involves the application of concepts and techniques
of strategy formation, implementation and evaluation. Topics
covered by the course include: globalization and global issues
that impinge of strategic management decisions, environmental
issues, e-business, vision and mission statements, developing
business policies, generic strategies, external and internal
strategic management audits, choosing among alternative strategies,
implementing and evaluating business policy and strategy,
and integrating culture and strategy.
Mkt 100. Principles of Marketing. This introductory
marketing course provides students with a basic understanding
of the concepts, forces, institutions, and methods involved
in marketing of goods and services. Topics covered include:
market research, consumer and business buyer behavior, market
segmentation, target marketing, market positioning, new products
development, product lifecycles, pricing, distribution, supply
chain management, and ethics in marketing.
Stat125 Statistics for Managers. This course focuses
on the concepts and tools of statistics as applied to business.
Topics covered include: sources and methods of data collection,
descriptive and inferential statistics, basic probability
concepts, properties of discrete and continuous random variables,
normal and sampling distributions, confidence interval estimation,
and fundamentals of hypothesis testing. The analysis of variance
and regression are introduced, as well as tests of proportions.
Year 3 BBA course description:
Technical Writing - This course covers the
essentials of technical writing, including writing and revising
manuals, usability testing, and producing formal reports.
English Grammar - This course concentrates
on particular grammatical points and structures to address
the
common confusions
and questions in these areas
English Composition - In order to prepare
students to write effectively, the course covers the following
topics: planning, drafting, revising, editing and proofreading,
formatting and submitting.
Psychology I - This introductory class focuses
on psychology from a natural science perspective. The course
explores the biology of behavior, learning, sensation, perception,
memory, consciousness, and approaches to psychology research.
Business Statistics I - This course focuses
on the concepts and tools of statistics as applied to business.
Management Information System - This course
provides students with an overview of the fundamentals of management
information systems in business.
Financial Management - This course introduces
the student to advanced concepts, practices, and issues in
financial
management.
Organizational Behavior - This course provides
a comprehensive treatment of key concepts, practices, and issues
in organizational behavior.
Project Management - This course examines
current tools and perspectives in the arena of project management.
Marketing Communications - This course provides
an introduction to the advertising and marketing communications
tools that support sales efforts of the firm.
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